Introduction In today's fast-paced digital world, businesses in UAE are increasingly turning to WhatsApp as a powerful tool for customer communication. As one of the most popular messaging platforms globally, WhatsApp allows businesses to engage with customers in real-time. However, the default WhatsApp Business API comes with some limitations, su

Introduction In UAE, businesses rely heavily on WhatsApp broadcasting for customer communication. However, message delivery can sometimes fail due to network issues, app restrictions, or phone settings. This is where SMS fallback becomes essential. SMS fallback ensures that if a WhatsApp message is undelivered, the same message is sent via SMS,